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Skincare 101: Should I really use a face serum?

 Questioned whether to add a face serum to your skincare routine?  We’ve got all your answers and break down the key benefits.   What is a serum? A serum is simply a thin-viscosity topical that consists of highly concentrated amounts of active ingredients.  How do I use a a serum? Don’t worry, its actually not that complicated! You simply apply right after washing your face, and right before applying moisturizer. We like to follow our golden rule...   Always layer your skincare products thinnest to thickest.  By applying your serum first, your moisturizer will act as an added barrier. It will work to lock all the amazing ingredients and added hydration from your serum right into your skin.   What are the benefits of using...

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